A pH balancing, hydrating, and odor controlling intimate cleansing foam. Ideal for All Skin Types, and for both men and women.

Q: Will this disrupt my natural balance, like some washes do?

A: No — Start Fresh is specifically pH-balanced to respect the delicate microbiome of intimate skin. Rather than disrupting your natural environment, it cleanses gently while maintaining the balance your body needs. It controls odor without interfering with your skin's natural processes.

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Q: What makes this wash actually hydrating rather than just cleansing?

A: The formula includes hyaluronic acid, honey extract, vitamin E, sodium lactate, and propolis — all of which hydrate and support the skin barrier as they cleanse. These aren't just marketing additions; they're genuinely present to ensure the skin is nourished, not stripped, after every wash.

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Q: Is this safe for daily use?

A: Yes — it's sulfate-free and designed for everyday cleansing. The gentle surfactant base and skin-supportive ingredients make it appropriate for daily use without causing dryness, irritation, or disruption to the microbiome.

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Q: Can both men and women use this?

A: Absolutely. Start Fresh is formulated for all genders and suitable for all skin types. The balanced, clean formula works for anyone looking for a gentle, effective intimate cleansing option.

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Q: What does Japanese Persimmon do in this formula?

A: Japanese Persimmon has natural astringent and antimicrobial properties — it's included alongside propolis for their combined ability to help control odor and maintain a clean, hygienic environment without using harsh chemicals. It's one of the more interesting and effective natural ingredients in this formula.

Use daily in the shower with a washcloth or loofah, and lather gently onto your underarms and intimate areas. Can also be used as a full body cleanser.

Aqua (Water), Sodium Laurylglucosides Hydroxypropylsulfonate, Sorbitan Oleate Decylglucoside Crosspolymer, Coco-Betaine, Cocoyl Methyl Glucamide, Undecylenoyl Glycine, Capryloyl/Caproyl Methyl Glucamide, Glycerine, Diospyros Kaki Leaf Extract, Propolis Extract, Maltol, Lauroyl/Myristoyl Methyl Glucamide, Butylene Glycol, Honey Extract, Coco-Glucoside, Glyceryl Oleate, Quillaja Saponaria Wood Extract, Backhousia Citriodora Leaf Extract, Curcuma Amada Root Extract, Phenethyl Alcohol, Hydroxyacetophenone, Sodium.